Inkers Con

Co-Founder

My partner and I created Inkers Con (an annual author conference) after seeing the need for the most updated, advanced and professional education for authors. We added in something no other writing conference was doing at the time - an online version. We wanted to take it a step further in quality (and use my video background) by working with professional film crews and editors.

I was responsible for all aspects of the conference. My favorite part of the preparation was the email strategy we implemented utilizing blog posts, webinars, videos, and straight sales emails. We saw immediate results in sales following each email we sent. I am such a nerd about email - I even gave a presentation at Inkers Con about email marketing for authors featuring nurture sequences.

I was overwhelmed by the feedback by the attendees at the live conference. The excitement and energy was incredible. Everyone was so excited to be there with other authors learning.

Our exit survey showed outstanding results with 98% saying they would repurchase a ticket.